What is a good CTR for SMS remarketing?

Asked 2 years ago

Hello everyone. I've been using SMS remarketing and want to know what kind of CTR I should be aiming for. What is considered a good CTR for SMS marketing, and how can I optimize my campaigns to achieve higher CTRs? Thanks in advance.

Humberto Little

Friday, April 28, 2023

Text marketing has an average CTR score of 19%. But a good CTR for SMS remarketing typically ranges from 10% to 30%.

It is, however, important to note that the ideal CTR can vary depending on your industry and target audience.

To optimize your campaigns, you can experiment with different messaging, timing, and segmentation strategies. Remember to monitor and analyze your results to make data-driven decisions regularly.





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