Behavioral targetingPosts and articles about Behavioral targetingOptimized eCommerce ExperienceSandra StepanThe Science of Effective Email Segmentation and Targeted MessagingEmail marketing is often overlooked for newer, shinier digital channels for marketing. But this channel continues to be one of the greatest—and highest converti...CommunityWhat are the benefits of using behavioral targeting in eCommerce?Hi. I've recently come across the concept of behavioral targeting, and it's piqued my interest. Are there any specific benefits it can offer for my business, es...